Bringing Sarai to the Stage
Crying in the Wilderness Productions
PRODUCE Sarai for Crying in the Wilderness Productions at the Arcola Theatre.
DESIGN collaterals for campaign, sponsorship proposal and online marketing for pre-production.
PRODUCE content for the production website.
“Sarai is a strikingly modern, multi-sensory theatrical experience with powerfully uplifting live music. It breathes new life into an ancient mystery and unravels the stories we live with.”
Producing Sarai
MANAGE operational aspects and logistics of the Sarai production including budgets, contracts, schedules, initial marketing design, fund raising and liaising with PR in the pre-production stage.
DESIGN the digital marketing collaterals for the funding raising and sponsorship campaign.
PRODUCE content for Crying in the Wilderness Productions' Sarai production webpages.
PROMOTE production on social media platforms: Twitter and Facebook.
“The artistic vision for Sarai was to break free in practise from the dogma of western dramatic storytelling and adopt instead an intercultural philosophical approach to theatre making to promote the universality of our themes. ”
Designing Campaign
CRYING IN THE WILDERNESS PRODUCTIONS secured private and public funding to produce Sarai at the Arcola Theatre for a three-week run in 2015.
WEBSITE introduced Paul Anthony Morris' 'Theatre of the Soul' concept and attracted diverse audiences to the production.
“For no blood will be shed on our land.”
Archiving Sarai
THE CREATIVE DIRECTOR'S THEATRE OF THE SOUL methodology and approach to the rehearsal process was warmly embraced by audiences and theatre critics alike.
WEBSITE engaged new audiences prior to performance. The site provided a platform for Crying in the Wilderness Productions to document and archive their creative and artistic process to bring Sarai to the stage.
